Retaining Members – Part 4

  • Produce materials that clearly show what the company/employer gains by joining and participating in your organization.
  • For members recruited during a membership drive, ask them to add at least one extra contact during their first year of membership.
  • During functions, suggest that officers look for new members and spend time with them. Make sure new members’ name tags indicate their status.
  • Scan industry, professional, and community publications, as well as the Internet, for ads by members. Try to get them to use the association logo or some sign of affiliation
  • Recognize best practice traditions in your club and recognize those that uphold them.
  • Put individual e-mail addresses of key leaders on your Web site.
  • Over the hump ceremony when the sixth speech is given
  • Induction ceremony – include sponsor
  • Be more open to new ideas
  • Comfortable meetings
  • Listen
  • Use each member’s specific skills
  • Be warm and smile a lot
  • Get to know each member individually
  • Use humour – “Don’t quit or we will die!”
  • Learn to laugh
  • Foster a social, yet learning, atmosphere
  • Executives delegate to members